Minimalist Stand Up Paddle Board Embroidered Structured

"I stumbled across North of Nice Co while searching for a birthday gift for my hockey-obsessed brother. Their 'State of Hockey' collection instantly caught my eye with designs that actually understand Minnesota's relationship with the sport. The quality exceeded my expectations—thick, comfortable fabric that holds up wash after wash. What impressed me most was how they balance local pride without resorting to cheesy stereotypes. I've since purchased several items for myself and as gifts. It's rare to find a company that gets our state's culture so authentically right while creating products that look this good."

"Living in Saint Peter means getting to experience all four seasons to the fullest, and North of Nice Co's 'Lake State of Mind' collection has become my go-to for Minnesota summers. Their apparel somehow manages to be both practical for outdoor adventures and stylish enough for dinner after a day on the water. The designs celebrate our landscape without being kitschy—they've captured that subtle midwest pride that's in our DNA. As someone who's particular about supporting local businesses, I appreciate their commitment to quality and authenticity. I've gifted their pieces to friends who've moved away, and they always tell me it's like receiving a little piece of Minnesota comfort."